I just don't get it.

Why does Tiger Woods need to apologize to anyone other than his wife?

He is not a public official, his notoriety does not come from service he does for the public.

He has a skill, in a sport.

Is the implication that he won't win if we don't forgive him?
Is the implication that you won't watch golf or support golf if he isn't sorry?

I just don't get it.

Nor do I understand why it is news.
Why is it the top story everywhere?
Why is it the most talked about thing to have happened last week?

AMERICANS ARE WINNING THE MOST MEDALS AT THE OLYMPICS!
That's news!
That is something to which we should give our attention.

Not gossip.